In order to understand our market and business idea, we invite you to read the following case study that reflects the current situation.
Let's take Barbara and Bob, hypothetic MLM distributors. Barbara is already a leading distributor while Bob has just joined the business.
Barbara needs to support her existing marketing chain (which could be 10 or 10,000 people - the principle stays the same). Today it is quite difficult for her because she doesn't have a system where she can communicate with all of her team in an easy way. She speaks with them on the phone or sends emails - but most of the time she feels guilty for not supporting them enough.
The community services on our platform make her life much easier: she can have her own forum or blog, where everyone knows she can be found; she can have web meetings; she can upload her training materials and refer people to find it, and so on.
Bob is crying out for knowledge. About the products, about recruiting new distributors - He has so many questions; sometimes at very strange hours. There are moments when he thinks to himself "why the heck did I join this business?" - And he needs support NOW. Today he usually has one or two people he can call (his "Uplines"), and when they are not available he is very frustrated.
The community services on our platform enlarge the chances for his survival in this business: he can easily connect with colleagues from all over the world, find all kinds of answers to his questions, get online support and training, and also realize thousands of people share the same challenges that he is facing.  "This is cool", he'll probably say to himself.

Both Barbara and Bob want to recruit new distributors (to join their chain) and new clients (to buy products through them). Today they are doing so by calling people or meeting them on the way. Our personal marketing web site, including unique professional content, high-level design and customization tools, will finally allow them to use the internet in order to reach many more prospects. The only reason they didn't do that until now is that they didn't have the energy nor the knowledge or resources to build their own site.

Barbara and Bob also need to manage all their recruiting and selling processes. You wouldn't believe it, but today they are most probably doing so with pieces of papers or at the most with spreadsheet. If the company declares a sale, they now need to go over all papers, and hopefully will remember who this sale is relevant to. It is also very important to their business to follow up processes, because peoples' life situations change and they might be interested today even if they refused few months ago. But go figure who they have to call today - everything is such a mess! Until now they were probably employees (and the odds are Bob still is and he is establishing his business part time) - so they have no idea how to manage a business.
Our MLManager system - characterized with our own deep experience and knowledge about the unique needs of an MLM distributor - is exactly what they've been dreaming of:  a system that will tell them exactly who they have to call today, who is relevant to invite to the next company's big event and so on. Once they see how easy it is to work like this - they would never stop paying for this service.
Barbara & Bob are not alone, and they are not unique. There are about 55 million worldwide like them.